Simple google adsense ad placement format and optimization strategies that can improve your adsense earnings tremendously.
The google Adsense program is a fantastic way for anybody no matter his or her Internet experience or technical level to make significant, steady income on the Internet, almost as an autopilot.
For Example, some of google adsense great benefits include:
You don’t have to sell anything and deal with customer complaints like in Ebay businesses our worry about payments or be forced to refund these payments for whatever reason.
• You wont have to invest countless hours trying to contact potential JV partners and dealing with possible rejections.
• You don’t have to buy over-rated private label ebooks everybody else is trying to sell.
• Or spend lots of time researching possible profitable Niches, only to find that the seats have already been taken by savvy Internet marketers.
But how does the Google Adsense program work?
Simple, you apply to google using your website or blog and you get accepted. You can find details about this process at google’s website.
Google places ads on your web pages. These ads are closely related to the contents of that page. For example, if you have a page on bad credit repair, google will only place ads relating to “bad credit repair” on that page.
This policy works very well to your advantage. It maintains the quality of your site by keeping a uniform content. Visitors searching for particular keyword information arrive at your site and click on the google adsense ads. You will make money as long as the visitor clicks through, whether they buy item or not. You can also profit from the cost per-1000 impressions or cpm.
The above explanation sounds simple, but why are many people disappointed by their google adsense earnings? Well. The problem can be narrowed to poor Ad placement.
According to google help center: you should ask yourself the following simple questions before designing your google adsense pages:
1. What is the visitor trying to accomplish by visiting your website?
2. What do they do when viewing a particular web page?
3. Where do you suppose they are focusing their attention?
4. How can you blend your ads into this area of focus without appearing to be selling them something?
5. How can you keep your pages clean, uncluttered and professional looking to captivate your visitors’ attention?
In summary, most savvy Internet marketers agree on the following optimal google adsense ad format and strategies:
1. Concentrate on only one google adsense ad format- the large rectangle (336 x 280). Thus format has proven to attract a higher click-through-rate (ctr). Why, you may ask? Basically because these types of ads look like normal web links that your visitors are used to clicking on. They will automatically click on them, and of course you will make money.
2. Choose a google adsense ad palette that matches your site’s theme. That is, if your site has a white background, then choose white color for your ad boarder and background.
3. Place google adsense ads at the top of your page, where visitors can see them-quickly.
4. Include 3 to 4 unique images that will make visitors focus on the adsense ad area. Best placements are beneath the images.
5. Remember to optimize your web pages with appropriate keywords. Observe the following basic rules as much as possible, as you build your website pages:
• Choose 2 to 3 keywords per page.
• Choose keywords with high-bid amounts as primary keywords.
• Use the primary keyword in your title, and then repeat title in the body of your article, especially within the first paragraph.
• Bold your primary keyword and other keywords about 4 times within the body of the article
• If this is a blog post, hit the return key a couple of times at the end of article, and finish with primary keyword all by itself.
• Last but not the least, placing a google search box on your website can increase your adsense revenues dramatically.
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Blogging is one of the new innovations of the Internet world. It is the new instrument or method for the general online population to convey their thoughts, ideas, products and services to the community at large.
Blogging, interestingly can be viewed in the same mould as cake baking. When the cake tastes good but is not attractive – smudged, no fancy decorations and designs, the cake will inadversely be passed off. Without the physical attraction of the cake, no one would know that the cake tastes good. The design of a blog can be viewed the same way. Without a good design, the visitors and subscribers will be kept at a minimal level.
Below are some handy tips to maximize your blog subscribers:
1. Make it short and simple
This is one of the best ways on how you can capture readers’ attention. Write descriptive headings for your blog post. Your content should be relevant and very timely. When posting articles, it should be within 1000 words because the more text you enter, it is possible that your visitors will be turned off. The keywords should be relevant and more usable to what is being conveyed to the readers.
2. Comments and Suggestions should be encouraged
A well written blog or post requires comments or suggestion as this will help to maximize the visitors. They will be interested in subscribing to your blog if it is an interactive blog that they can interact with you. Suggestions from the readers are also important because you will be able to connect with them and they can share their ideas and opinions about your blog.
3. Catch readers’ attention
When you post topics on your blog it is important that you create a catchy topic. It is akin having a conversation with a friend. Use only simple and understandable language so that the readers will not be bored reading when they find words that are alien to them. Do not use jargons or big, deep words.
4. Build rapport with your readers
You must create a rapport or build trust with your readers. For example, if the readers leave comments on your blog, it is important that you reply them. By doing so, you are creating an online community. This is important to maintain and maximize subscribers to the blog.
These are among some of the tips that you should bear in mind when you want to increase the number of your subscribers and visitors. There are hundreds and thousands of blogs that are born all over the world everyday. The most important thing is that you must make a difference and show your readers that they are important. Constructive criticisms and feedbacks should be welcomed with opened arms. Use it to correct the flaws on the blog. With all these mentioned, you will be on your way to maximizing your blog subscribers.
Blogging, interestingly can be viewed in the same mould as cake baking. When the cake tastes good but is not attractive – smudged, no fancy decorations and designs, the cake will inadversely be passed off. Without the physical attraction of the cake, no one would know that the cake tastes good. The design of a blog can be viewed the same way. Without a good design, the visitors and subscribers will be kept at a minimal level.
Below are some handy tips to maximize your blog subscribers:
1. Make it short and simple
This is one of the best ways on how you can capture readers’ attention. Write descriptive headings for your blog post. Your content should be relevant and very timely. When posting articles, it should be within 1000 words because the more text you enter, it is possible that your visitors will be turned off. The keywords should be relevant and more usable to what is being conveyed to the readers.
2. Comments and Suggestions should be encouraged
A well written blog or post requires comments or suggestion as this will help to maximize the visitors. They will be interested in subscribing to your blog if it is an interactive blog that they can interact with you. Suggestions from the readers are also important because you will be able to connect with them and they can share their ideas and opinions about your blog.
3. Catch readers’ attention
When you post topics on your blog it is important that you create a catchy topic. It is akin having a conversation with a friend. Use only simple and understandable language so that the readers will not be bored reading when they find words that are alien to them. Do not use jargons or big, deep words.
4. Build rapport with your readers
You must create a rapport or build trust with your readers. For example, if the readers leave comments on your blog, it is important that you reply them. By doing so, you are creating an online community. This is important to maintain and maximize subscribers to the blog.
These are among some of the tips that you should bear in mind when you want to increase the number of your subscribers and visitors. There are hundreds and thousands of blogs that are born all over the world everyday. The most important thing is that you must make a difference and show your readers that they are important. Constructive criticisms and feedbacks should be welcomed with opened arms. Use it to correct the flaws on the blog. With all these mentioned, you will be on your way to maximizing your blog subscribers.
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Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way. With Google Analytics, you’re more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites.
Some features of Google Analytics
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You may be a Blogger, an affiliate marketer or a webmaster . Driving Traffic to your pages would definitely be at the top of your agenda. Today I’ll talk about some really powerful methods through which you can drive an instant rush of traffic to your desired web pages.
1- Offering Free E-Courses
People spend 1000s of dollars on self-education and learning material, so if you can provide this for free they’ll simply love you for it. You can prepare a set of videos or text modules in advance and password protect it. Just provide the login details to only those people who subscribe to your RSS feed or those who take the pain to at least go through your web pages. This method is extremely powerful and can bring in huge traffic especially when your courses are highly desirable. Additionally, you’ll work on setting up the course material only once and then reap the benefits forever.
2- FREE EBOOKS
Just like E-Courses, people love e-Books. So if you have a weight-loss blog – you can try publishing a 15 page .pdf report on weight-loss tips. You’ll definitely attract lots of attention. It is very important to get review copies of your e-books from reliable sources and create hype around your offering. It is necessary that your readers perceive it as a valuable gift in order to achieve best results.
Additionally, you can consider distributing the ebook with free ‘Private Label Rights’, this means that the people you distribute the ebook to will able to resell it or give it away for free by re-branding it. This will allow your ebook to go viral and become an automatic lead generation machine!
3- Guest Posting on Popular Blogs
Guest Posting is a very popular phenomenon these days. You write a detailed article (high quality) and then request the top blogs in your niche to publish it as a Guest Post with a link to your web page/s (usually in the Byline). This way the blogger gets high quality content for free and you get a powerful Backlink and lots of visitors. Always remember the higher the quality of your guest post, the more readers you will attract.
4- Distributing DVDs with Promotional Videos
This method can be expensive but extremely POWERFUL. It is more appropriate for promoting high payout affiliate products than promoting your SITE or your BLOG. The idea is that you create a DVD with video advertisement and promotional material and then use a DVD duplication service to replicate 100s of copies and mail them out for free to interested people. This method has real high conversions. The cost per DVD + shipping is usually around the $2.5 .
5- Local Newspaper Ads
Advertisements in your local newspapers can both be extremely effective yet very cheap. The ad should ideally be a one liner with your URL in bold letters. Try to make it as interesting and informative as possible.
6- Forum Posting:
This is the easiest method of all. Just sign up with the top forums in your niche and start as many in-depth discussions as possible. Also note that debatable topics attract the most attention on forums. Don’t forget to include your link in the signature – because this is where you’ll get the visitors from. You have to realize that people will only click on your link if they like what you say – spamming won’t help.
7- Leveraging Notice Boards
This is the oldest form of advertisement I could think of. It needs no explanation at all. Create interesting and comprehensive ads on Ms.Word and print them out. Then simply put them up on all accessible notice boards (colleges, universities, etc…)
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When it comes to businesses leveraging the social web to communicate with customers and improve brand awareness, there’s some good news and there’s some bad news.
The good news: 86% of professionals have adopted social media in some way, according to a recent survey by Mzinga and Babson Executive Education.
The bad news: A whopping 84% of survey respondents who’ve adopted social media don’t measure their social media programs.
Even worse: 40% weren’t even sure they could monitor social media ROI.
Thankfully, there are a host of free or low cost tools available to help companies and organizations track social media success. Use one or more of these 5 social media monitoring tools to gauge how well your efforts are working.
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eMarketer is one of the most cited resources for internet marketing trends, so when I received some tasty predictions for 2010, I thought they were too useful to keep to myself. These insights include future monetization models, the effect of transparency on advertising, social and search, mobile, social commerce, public relations, social advertising, Twitter, video and mom/pop internet usage. Enjoy!
Hybrid Plans that Combine Subscription Fees with Advertising
More marketers will increasingly embrace online video advertising, supported by the twin boom of video streams and video ad networks.
Further support for video ad growth will come from sites that offer a deeper catalog of professional video content—such as whole seasons of TV shows (both present and past), exclusives of entire sports events and other premium content. Such offerings will attract larger audiences. But in order to maintain the costs of deep-catalog video, the sites and their studio and TV network partners will need to introduce hybrid plans that combine subscription fees with advertising.
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For many companies, an ideal world involving Search Engine Optimization would be simple, quick and a one-time task to check off a list. An organization would create a website, optimize its content for target keywords and promote the site. Soon, the website would acquire a strong number of inbound links and start ranking for those target keywords. End of story.
Unfortunately, that’s just not the case. In reality, SEO isn’t just about adding keywords and linking. SEO is increasingly social and sits at the intersection of multiple business functions outside of marketing including public relations, customer service, recuitment and branding.
Ongoing SEO consulting is an important part of any internet marketing mix. Truly good consultants save companies significant expenses and contribute to increased leads and sales by providing unique expertise and insight into the technical, creative and increasingly social sides of internet marketing.
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